Smart Museum as a way to present cultural heritage

Studying history has to be an exciting fun filled experience! Conventional “dusty” exhibitions – it is the past, SMART museums is the future of the historical/cultural heritage. Nowadays, to attract & keep the sophisticated tourist, a museum has to offer something unique & exciting, to do it in an interactive form as well as to inform the target groups through efficient marketing tools. However, on this path museums of the region (HU, SK, UA) face major problems:
1. Emergency state of national historic landmarks in UA –CASTLE PALANOK in Mukachevo (in SK & HU situation is better as they were renovated under national programmes)
2. Historic/cultural sites lack tools & attractions to increase tourist flows, e.g. IT based products
3. Poor marketing of historic/cultural sites
The Project contributes to forming of a CB professional community (network) of smart museums presenting historical/cultural heritage in an interactive exciting form, which use the CBC platform for sharing professional knowledge & experience in digital solutions for museum, initiating joint projects, mutual promotion of the partner museums.